JAY-Z VIDEO IN MIAMI LAUNCHING COGNAC D'USSE

[vimeo http://www.vimeo.com/55472532 w=500&h=281]

Sunday, December 9th - Jay-Z hosted his official D’USSÉ Cognac launch party at LIV Nightclub on South Beach. D’USSÉ is Jay Z’s joint venture with spirit giant Bacardi.

Once again, Jay-Z and Barcardi turn to trusted party promoter Michael Gardner, CEO of Headliner Market Group for his magnetic appeal to key influencers in South Florida; for the unveiling of the highly anticipated “ bold new expression of cognac”, DUSSÉ. Miami will be a key market for the brand launch and its on-going distribution. Continue to follow Headliner Market Group for access to the latest in nightlife on twitter @Headlinerworld.

Jay-Z's wife Beyoncé and a host of friends (Fabolous, Flo Rida, The Dream, Kelly Rowland, Paris Hilton, Floyd Mayweather, Young Chris, Memphis Bleek, DJ Clue, DJ Stevie J, Don P, Teyana Taylor, Teairra Mari, Pusha T, Claudia Jordan) were in attendance to support the launch. A special surprise performance by Trinidad James.

Click the link for a recap video with highlights of the night provided by Headliner Market Group: https://vimeo.com/55472532

WHERE IS THE REBOOT BUTTON ON PEOPLE?

... I only drink vodka ... I only drink merlot ... sorry I only drink brand X ... I have never tried cognac I do not think I like it ... I tried cognac once it burns right here ... I don't like cognac it is too strong says a lady walking away with a 2 liters bottle of vodka ...  I prefer scotch says a man looking at me with a face kind of saying to me - you think I don't know you are trying to convince me to buy a lesser thing ... Cognac! Hummm! I only like cognac from France says another ... 

I wonder if people who go through a period of amnesia actually make the same stupid statements afterwards? 

Perhaps there are 3 kinds of people that get to experience life versus go through it: the one that does not know, the one that knows a lot and the one that wants to know. I am sorry for the rest of the people. Life is already so short that I would not want to settle for average.

My apologies to sensitive minds. I am just returning from a promo in a large alcoholic beverage store and spoke to 100s of people and I had to vent a little.

JAY Z IS LAUNCHING IS COGNAC, COGNAC D'USSE THIS WEEKEND IN MIAMI

Cognac D'Usse by Jay-Z

Jay-Z and his cognac, i.e., Cognac D'Usse are having launch parties in Miami this weekend.

This will be fun events. Let us know if you go!

Cognac D'Usse by Jay-Z



WHEN AND HOW TO DRINK COGNAC: FIRST LET'S REVIEW THE 'WHAT NOT TO DO LIST'.

It is often that people ask me on how and when one should drink cognac. In fact, this is not a simple question as there are many ways and many opportunities one should favor cognac.

Cognac is not seasonal as many people think: in other words, not just for the Winter months, and not just a sipping spirit. Cognac is much more versatile that many people think.

But first, one should take his time and savour it bit by bit, little by little. Cognac is about the moment!

First here is what not to do with cognac.

[youtube http://www.youtube.com/watch?v=wkU3AvejRBg?rel=0&w=420&h=315]