Thursday, July 20, 2017

NEW AMERICAN WHISKEY BRAND BY RAPPER DRAKE

Drake Virginia Black Whiskey 
Drake Virginia Black Whiskey

After George Clooney Tequila Casamigos, which he sold to Diageo for 1 billion dollars singer Drake is getting some ideas.

Diageo is set to pay $700 million initially, with the potential of another $300 million based on the tequila's performance over 10 years, according to CNBC.

Drake the Canadian rapper whose chart-topping hits have won him many Grammy Awards and Billboard Music Awards among other prizes launched in June 2016 Virginia Black Whiskey with ex-banker Brent Hocking and beverage marketing firm Promixo Spirits.
[youtube https://www.youtube.com/watch?v=HXwCKKHgG6k&w=560&h=315]

Virginia Black is now available in Burundi, Ghana, Ireland, Kenya, Rwanda, South Africa, Tanzania, Uganda, United Arab Emirates, and Zanzibar, as well as the UK and Canada, where it first launched.

Source: Virginia Black Whiskey

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