Tuesday, May 22, 2018

BLENDERS PRIDE, IMPERIAL BLUE, AND ROYAL STAG WHISKIES

Pernod Ricard Indian Whisky Blenders Pride
Pernod Ricard Indian Whisky Blenders Pride

Pernod - the maker of premium spirits brands, including Chivas Regal and Absolut - has around 1,100 employees in India.
Pernod, which follows a July-June calendar year, reported 9% sales growth in India between July and December 2017.

Pernod Ricard Indian Whisky Imperial Blue
Pernod Ricard Indian Whisky Imperial Blue

Pernod, which is only behind Britain's Diageo, reported a 14% increase in sales for the first nine months of its fiscal, compared with just 1% in the year-ago period. Pernod's growth in India has been driven by its focus on premium and midpriced whiskies, helping it maintain a lead over Diageo, which has been also shifting its focus on similar categories due to meatier margins.
Pernod Ricard India sold 43 million cases last year, including Imperial Blue (18 million), Royal Stag (16 million) and Blenders Pride (6.2 million).
Pernod Ricard Indian Whisky Royal Stag
Pernod Ricard Indian Whisky Royal Stag

Source: https://timesofindia.indiatimes.com/
Avik Das and John Sarkar
May 22, 2018

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